Hotel Becket

A new look for an established hotel. A boutique hotel in Lake Tahoe under new ownership was looking for a new brand. We worked alongside marketing and ownership to take the new concept and give it life. The resulting brand was rustic and playful with striking colors.

To go with a total rebranding, this newly renovated hotel needed a full suite of collateral for guests and promotions. We expanded upon the brand we created to finish off a set that was modern with a hint of the rustic origins.

Agency-contracted identity design & art direction, brand development, print collateral